Average Rent in Madison, WI↑ Rents rising 7.3% YoY🔺 Most expensive in WI
HUD FY2025 · Official government data · Updated annually · Metro pop. 683,967
Market Overview
Madison, WI has rental prices ranging from $1,080/month to $2,161/month in 2025, depending on unit size. The typical 1-bedroom apartment rents for $1,282/month — 8% below the national average of $1,400/month. With a median household income of $86,827/year, spending $1,282/month on a 1-bedroom represents 18% of gross income — within the recommended 30% threshold.
How Madison Compares
With an average 2-bedroom rent of $1,472/month, Madison ranks #1 most expensive of the 63 cities tracked in Wisconsin — pricier than 91% of all US cities in our data.
The Madison Rental Market
The Madison, WI area has a population of about 683,967 and 39% of households renting rather than owning. That renter share runs above the US average of ~34%, pointing to a competitive rental market where vacancies clear quickly and rents are less negotiable.
Rent Trends
2-bedroom rents in Madison, WI have risen by $100/month (7.3%) over the past year, from $1,372 to $1,472. This modest growth is consistent with broader inflationary trends seen across US rental markets.
Affordability
To afford a 1-bedroom apartment in Madison, WI without exceeding the 30% housing cost guideline, a renter needs an annual income of approximately $51,280. The local median household income of $86,827 exceeds that threshold by $35,547, making Madison relatively accessible compared to local wages.
Rent vs. Buy
The median home value in Madison, WI is $435,128, giving a price-to-rent ratio of 24.6. With a break-even horizon of approximately 25 years, renting is likely the more financially prudent option for most residents unless they plan to stay long-term.
Neighborhoods
Home values — and by extension rent levels — vary significantly across Madison's neighborhoods. Among the highest-value areas are Sherman Terrace Condominum ($205,061 median home value), Marbella Condominum ($213,484 median home value), East Bluff ($213,883 median home value). Rental prices typically follow home value patterns, with premium neighborhoods commanding higher rents than outer areas. Renters on a tighter budget may find better value in less central neighborhoods or in adjacent metros with lower overall rent levels.
Fair Market Rents
HUD FY2025Is Madison, WI Affordable?
Income needed to rent or buy, price history, and how this city compares to nearby metros.
Affordability Index(30% income rule)
Nearby Cities in WIlargest metros in the state
| City | Studio | 1BR | 2BR | 3BR | Home Value |
|---|---|---|---|---|---|
| Kenosha County | $1,104 | $1,111 | $1,447 | $1,944 | — |
| Milwaukee | $939 | $1,056 | $1,257 | $1,558 | — |
| Green Bay | $841 | $918 | $1,147 | $1,521 | — |
| Appleton | $769 | $866 | $1,106 | $1,528 | — |
| Racine | $788 | $901 | $1,149 | $1,490 | — |
| Eau Claire | $831 | $889 | $1,092 | $1,507 | — |
Rent or Buy in Madison?
Break-even analysis and mortgage estimates based on local market data.
Should I Rent or Buy?
Break-even analysis using real Madison data
Buying breaks even after 1 year — worth it if you stay 1+ years.
Mortgage Calculator
Estimate monthly payment for $435,128 home at 7% rate
Living in Madison
Cost of living, job market, crime rates, and moving cost estimates.
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Frequently Asked Questions
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⚖️Rent vs Buy in MadisonIs it cheaper to rent or buy here?
💵Rent Affordability in MadisonSalary needed to afford rent here
🗺️All Cities in WISee how Madison ranks statewide
⚖️Compare MadisonSide-by-side rent & cost of living with any city
📋WI Tenant RightsDeposit limits, eviction laws & renters protections