RentData

Average Rent in Madison, WI Rents rising 7.3% YoY🔺 Most expensive in WI

HUD FY2025 · Official government data · Updated annually · Metro pop. 683,967

Data review: HUD FY2025Sources: HUD, Zillow, CensusMethodologyEditorial standardsReport a correction

Market Overview

Madison, WI has rental prices ranging from $1,080/month to $2,161/month in 2025, depending on unit size. The typical 1-bedroom apartment rents for $1,282/month — 8% below the national average of $1,400/month. With a median household income of $86,827/year, spending $1,282/month on a 1-bedroom represents 18% of gross income — within the recommended 30% threshold.

How Madison Compares

With an average 2-bedroom rent of $1,472/month, Madison ranks #1 most expensive of the 63 cities tracked in Wisconsin — pricier than 91% of all US cities in our data.

The Madison Rental Market

The Madison, WI area has a population of about 683,967 and 39% of households renting rather than owning. That renter share runs above the US average of ~34%, pointing to a competitive rental market where vacancies clear quickly and rents are less negotiable.

Rent Trends

2-bedroom rents in Madison, WI have risen by $100/month (7.3%) over the past year, from $1,372 to $1,472. This modest growth is consistent with broader inflationary trends seen across US rental markets.

Affordability

To afford a 1-bedroom apartment in Madison, WI without exceeding the 30% housing cost guideline, a renter needs an annual income of approximately $51,280. The local median household income of $86,827 exceeds that threshold by $35,547, making Madison relatively accessible compared to local wages.

Rent vs. Buy

The median home value in Madison, WI is $435,128, giving a price-to-rent ratio of 24.6. With a break-even horizon of approximately 25 years, renting is likely the more financially prudent option for most residents unless they plan to stay long-term.

Neighborhoods

Home values — and by extension rent levels — vary significantly across Madison's neighborhoods. Among the highest-value areas are Sherman Terrace Condominum ($205,061 median home value), Marbella Condominum ($213,484 median home value), East Bluff ($213,883 median home value). Rental prices typically follow home value patterns, with premium neighborhoods commanding higher rents than outer areas. Renters on a tighter budget may find better value in less central neighborhoods or in adjacent metros with lower overall rent levels.

Fair Market Rents

HUD FY2025
Studio
$1,080
Affordable
1 Bedroom
$1,282
Affordable
2 Bedrooms
$1,472
7.3% YoY
Affordable
3 Bedrooms
$1,935
Affordable
4 Bedrooms
$2,161
Affordable
🔔
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Median Home Value
$435,128
Source: Zillow ZHVI
Est. monthly payment
$2,316/mo
20% down · 30yr · 7%

Is Madison, WI Affordable?

Income needed to rent or buy, price history, and how this city compares to nearby metros.

Affordability Index(30% income rule)

To rent a 2BR
$58,880/year
Local median income: $86,827
To buy a median home
$92,637/year
US national median: $75,000
💡 Based on a 2BR rent of $1,472/month and 20% down on a $435,128 home at 7% rate.

Nearby Cities in WIlargest metros in the state

CityStudio1BR2BR3BRHome Value
Kenosha County$1,104$1,111$1,447$1,944
Milwaukee$939$1,056$1,257$1,558
Green Bay$841$918$1,147$1,521
Appleton$769$866$1,106$1,528
Racine$788$901$1,149$1,490
Eau Claire$831$889$1,092$1,507

Rent or Buy in Madison?

Break-even analysis and mortgage estimates based on local market data.

Should I Rent or Buy?

Break-even analysis using real Madison data

$
Home Value
$435,128
2BR Rent
$1,472/mo
Mortgage Rate
7%
Monthly P&I
$2,316/mo
🏠 Buy

Buying breaks even after 1 year — worth it if you stay 1+ years.

Total monthly buy cost: $3,204/movs rent: $1,472/mo
Estimates only. Excludes HOA, PMI (if <20% down), closing costs, and tax benefits. Assumes 5% return on invested down payment.

Mortgage Calculator

Estimate monthly payment for $435,128 home at 7% rate

20% — $87,026
3%50%
Estimated Monthly Payment
$2,316
per month · 30 years · 7% APR
Loan Amount
$348,102
Total Paid
$833,736
Total Interest
$485,634
Estimated only. Excludes taxes, insurance, HOA. Rate from FRED.

Living in Madison

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Frequently Asked Questions

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🏘️Neighborhoods in Madison

Compare rent & home prices by neighborhood

⚖️Rent vs Buy in Madison

Is it cheaper to rent or buy here?

💵Rent Affordability in Madison

Salary needed to afford rent here

🗺️All Cities in WI

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⚖️Compare Madison

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📋WI Tenant Rights

Deposit limits, eviction laws & renters protections